March 26th, 2010 | 3 Comments
Will The Corporate Website Survive?
Remember those days (unfortunately not too long ago) when we would try to get a client to move towards the Internet (i.e. selling products online, running a promotion or collecting customer information, etc.)? Or even that there were/are benefits beyond selling a product online (i.e. communication, building loyalty, creating interaction)? Clients and potential clients used to look at us like we were crazy! They’d laugh at us as they were showing us out the door, only to turn around and drop $65k on local cable TV advertising without being able to track a single lead. Perfect. Scratching my head I used to think to myself, “Am I over-estimating this Internet thingy?” (Definitely Not!)Continue Reading