Jivaldi has survived for 12 years through thick and thin and what we bring to our clients boils down to 1 basic principle, which is:
Getting people to do things that we want them to.
Building online experiences based around Calls to Action is what we do as a Digital Agency. And the more people we get to buy a product, fill out a form, donate or take some kind of action (ie. Facebook like) is what determines whether we continue to get business from a client. We’ve been pretty effective at doing this and it all boils down to some pretty basic principles.
Ever wonder what businesses are willing to pay for certain PPC (pay-per-click) terms? This will be an eye-opener for someone not familiar with Adwords. Don’t get too worried though, not all Adwords cost this much. Read more to find out.
Mashable is without a doubt, one of the best sources of information for the digital realm – and probably one of the most actively shared sites in this industry. But, we think they are making some mistakes that we are all susceptible to and wanted to point it out.
Yet Another Shift in Google Search and Advertising
Today Google announced another earth-shaking shift in how things work in search – Instant Previews for Ads. The interesting point here is that the advertiser doesn’t pay for the preview. Read more…
Facebook announced today (via the Financial Times, ft.com) they will be releasing a new site in April called Facebook Studio. This platform will allow marketing agencies to interact and provide feedback on the best Facebook ad campaigns. Some see this as Facebook’s attempt to become even more relevant when it comes to online advertising. Read more…
Straight from Facebook Pages. This came out this week in Facebook’s newsletter. It’s labeled as: “Facebook Insights: Product Guide for Facebook Page Owners”. Click ‘Continue reading’ to download.
New Products coming down the pipe from Adobe. Some of them you’ve heard about, others are still under wraps. Find out more here.
- Adobe BrowserLab
- Adobe Helium
- Adobe Maestro
- Adobe BusinessCatalyst
- Adobe Story
- Adobe Muse
- Adobe Drive 2
- Adobe Rome
The online realm is very subjective – especially when we’re dealing with creative projects or web design. Put 10 people in a room, starting with the CEO, a VP of Marketing, the IT guy, marketing manager, developer and designer..etc, and lo and behold – you’ll probably have about 10 different ideas. Read on…
