The Apple Code: A Look at Apple’s Retail and Sales Philosophy

June 17th, 2011  |  No Comments

The Apple Retail Store

 

An extensive report by the Wall Street Journal takes a look behind the scenes of a 117 billion dollar success story – that represents 15% of Appleā€™s total revenue. The WSJ reveals that a pretty looking store and a good product isn’t enough for Apple. True to their modus operandi, Apple takes their stores, sales and their training very seriously. At Jivaldi, we consistently use Apple as a great reference on why design (both product, media, UX..ect) is extremely important in marketing a product, but we were pleasantly surprised that this attention to detail extends all the way down to the the employees on the floor of Apple stores…

Continue Reading
Tags: , , , , ,

Instant Previews for Google Ads

April 26th, 2011  |  No Comments

Yet Another Shift in Google Search and Advertising

Today Google announced another earth-shaking shift in how things work in search – Instant Previews for Ads. The interesting point here is that the advertiser doesn’t pay for the preview. Read more…

Continue Reading
Tags: , , , , , , , , , ,

Ken & Barbie: A Tale of Love & Marketing

July 8th, 2010  |  2 Comments

Picture if you would, an entrepreneur with a great Internet business idea. Let’s call him “Ken”. Ken is an expert in his field and is a successful business person. With a solid background in engineering, Ken was instrumental in bringing his company to the pinnacle of success. His only downside is that his success gives him a slightly inflated view of his capabilities in his efforts to market his new online venture.

On the other side of the country, there is a young female we will call “Barbie,” who is as equally charismatic as Ken. She is bright, resourceful and is always looking to improve her business model. She too has a ton of experience and is very competitive. You see, Barbie has successfully launched her own retail chain, understands the fundamentals of marketing but has yet to embrace the Internet. Despite her offline success, she knows that she’ll need to effectively enter the online space to take her business to the next level. She’s been successful by way of good product lines, great customer service and a solid vision for her brand. Barbie has worked hard to get to where she is…

Continue Reading
Tags: , , , , , , ,

Worry about the ‘Small Things’

December 18th, 2009  |  No Comments

…And the ‘Big Things’ will take care of themselves.

I heard a quote from an NFL coach while watching a game the other night. Peyton Manning once again led his team from behind in the 4th quarter to beat the Jacksonville Jaguars. The announcers were talking about the success of the Colts and the coaching philosophy behind their success and their unbelievable (record-setting) winning streak. When I heard this quote, (“Worry about the small things and the big things will take care of themselves.”) this struck me as very true on the Internet.

Continue Reading
Tags: , , ,

Adobe Buys Goodbarry. Was it Fear or is a Product Suite in the Making?

December 1st, 2009  |  2 Comments

Both fear and a new product line is what I’m thinking.

goodBarry

In mid 2009 I turned my attention to Goodbarry. Not sure how I found the site, but when I got there, the site was not only well designed (old site no longer available after Adobe’s purchase) but it was very intriguing. Goodbarry was the retail brand for the core system called Business Catalyst.

First, for over 10 years companies have tried to make a product that makes it ‘easy’ to create and build a website. Pretty much all of them have failed. Why?

Continue Reading
Tags: , , , , ,

The Vendor / Client Relationship

November 10th, 2009  |  1 Comment

This is one of our favorite YouTube videos ever.

Continue Reading
Tags: , , , ,

3D, Paper, Halloween & Mad Creativity

November 5th, 2009  |  No Comments

Going to give some props over to Eric Testroete (and Bert Simmons and Haywan Chiu) for his ‘Papercraft Self Portrait’ that he built for a Halloween costume. They used a combination of the following programs to create a sick costume:

* 3ds Max 2009
* Mudbox 2010
* Photoshop CS3
* Pepakura

Continue Reading
Tags: , ,

Privacy

This Privacy Policy governs the manner in which Jivaldi, LLC collects, uses, maintains and discloses information collected from users (each, a "User") of the http://www.jivaldi.com/ website ("Site"). This privacy policy applies to the Site and all products and services offered by Jivaldi, LLC.

Personal identification information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, subscribe to the newsletter, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.

Non-personal identification information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Web browser cookies

Our Site may use "cookies" to enhance User experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

How we use collected information

Jivaldi, LLC may collect and use Users personal information for the following purposes:
  • - To improve customer service
    Information you provide helps us respond to your customer service requests and support needs more efficiently.
  • - To send periodic emails
    We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.
How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

Sharing your personal information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Third party websites

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.

Changes to this privacy policy

Jivaldi, LLC has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
Jivaldi, LLC
http://www.jivaldi.com/
San Francisco Bay Area 6200 Stoneridge Mall Rd. 3rd Floor Pleasanton, CA 94588
925.399.6251
info@jivaldi.com

This document was last updated on April 24, 2013

Web Site Terms and Conditions of Use

1. Terms

By accessing this web site, you are agreeing to be bound by these web site Terms and Conditions of Use, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this web site are protected by applicable copyright and trade mark law.

2. Use License

  1. Permission is granted to temporarily download one copy of the materials (information or software) on Jivaldi, LLC's web site for personal, non-commercial transitory viewing only. This is the grant of a license, not a transfer of title, and under this license you may not:
    1. modify or copy the materials;
    2. use the materials for any commercial purpose, or for any public display (commercial or non-commercial);
    3. attempt to decompile or reverse engineer any software contained on Jivaldi, LLC's web site;
    4. remove any copyright or other proprietary notations from the materials; or
    5. transfer the materials to another person or "mirror" the materials on any other server.
  2. This license shall automatically terminate if you violate any of these restrictions and may be terminated by Jivaldi, LLC at any time. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession whether in electronic or printed format.

3. Disclaimer

  1. The materials on Jivaldi, LLC's web site are provided "as is". Jivaldi, LLC makes no warranties, expressed or implied, and hereby disclaims and negates all other warranties, including without limitation, implied warranties or conditions of merchantability, fitness for a particular purpose, or non-infringement of intellectual property or other violation of rights. Further, Jivaldi, LLC does not warrant or make any representations concerning the accuracy, likely results, or reliability of the use of the materials on its Internet web site or otherwise relating to such materials or on any sites linked to this site.

4. Limitations

In no event shall Jivaldi, LLC or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption,) arising out of the use or inability to use the materials on Jivaldi, LLC's Internet site, even if Jivaldi, LLC or a Jivaldi, LLC authorized representative has been notified orally or in writing of the possibility of such damage. Because some jurisdictions do not allow limitations on implied warranties, or limitations of liability for consequential or incidental damages, these limitations may not apply to you.

5. Revisions and Errata

The materials appearing on Jivaldi, LLC's web site could include technical, typographical, or photographic errors. Jivaldi, LLC does not warrant that any of the materials on its web site are accurate, complete, or current. Jivaldi, LLC may make changes to the materials contained on its web site at any time without notice. Jivaldi, LLC does not, however, make any commitment to update the materials.

6. Links

Jivaldi, LLC has not reviewed all of the sites linked to its Internet web site and is not responsible for the contents of any such linked site. The inclusion of any link does not imply endorsement by Jivaldi, LLC of the site. Use of any such linked web site is at the user's own risk.

7. Site Terms of Use Modifications

Jivaldi, LLC may revise these terms of use for its web site at any time without notice. By using this web site you are agreeing to be bound by the then current version of these Terms and Conditions of Use.

8. Governing Law

Any claim relating to Jivaldi, LLC's web site shall be governed by the laws of the State of California without regard to its conflict of law provisions.

General Terms and Conditions applicable to Use of a Web Site.