$54.91 Per Click? A Look at Google’s Most Expensive Adwords.

July 23rd, 2011  |  No Comments

Ever wonder what businesses are willing to pay for certain PPC (pay-per-click) terms? This will be an eye-opener for someone not familiar with Adwords. Don’t get too worried though, not all Adwords cost this much. Read more to find out.

Tags: advertising, adwords, google, internet, marketing, pay-per-click, ppc

Instant Previews for Google Ads

April 26th, 2011  |  No Comments

Yet Another Shift in Google Search and Advertising

Today Google announced another earth-shaking shift in how things work in search – Instant Previews for Ads. The interesting point here is that the advertiser doesn’t pay for the preview. Read more…

Tags: ads, advertising, Design, google, instant preview, layout, pay-per-click, ppc, preview, SEM, ux